The GenuTrace Advantage

GenuTrace integrates forensic science with digital traceability systems to deliver multi-layered, technology-agnostic verification for complex global supply chains.

We help brands, manufacturers, and importers substantiate origin and sustainability claims, strengthen compliance, and reduce regulatory risk.

Traceability that withstands scrutiny.
Proof that builds trust.

If you claim it, can you prove it?™
GenuTrace ensures you can.

Our Services

origin verification due diligence compliance sustainability supply chain traceability

Origin Verification

Strategies for Due Diligence, Compliance & Sustainability

Leveraging its global network of isotope laboratories, GenuTrace can help you develop a strategy and plan to prove your origin and product claims. GenuTrace offers expert guidance to help clients to strengthen their due diligence, compliance and/or meet their sustainability goals.

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Supply Chain Traceability

20+ year traceability expertise

With numerous traceability technologies on the market, selecting the right one can be overwhelming. GenuTrace simplifies the process by guiding you to the ideal solutions for your needs. With over 20 years of expertise in genomics, DNA, additive tracers, isotopes, and other innovative solutions, we’re equipped to handle any challenge.

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Strategic Traceability Communications

Every Brand Story is Unique.

Whether you're a retailer or manufacturer, communicating your commitment to due diligence, sustainability, and transparency is crucial. GenuTrace helps you strategically share your brand story, boosting market awareness, and generating new business opportunities. We empower you with traceability strategies to craft a compelling narrative.